The Monument Origin Story
If you’ve ever considered changing your relationship with alcohol but haven’t known how or where to start, you’re not alone. That’s why Mike Russell created Monument. Russell, who is a founder and alum of many high-profile startups including Paintzen, Bombas, Zipdrug, and MyClean, struggled himself with an unhealthy relationship with alcohol; one that included binge drinking, lack of impulse control, and poor anger management. While he says never felt addicted to alcohol, he knew that he had an unhealthy relationship and consumption habits that negatively affected his life as an entrepreneur, husband, and father.
In 2018, Russell searched for support through commonly recommended methods, therapists, and outpatient centers, but was met with slow response times, long waitlists, and programs that didn’t work for what he was seeking. Finally, through advice from a friend who’d successfully achieved and maintained sobriety, Russell learned about FDA-approved prescription medications formulated specifically to help people moderate their drinking. With the support of ongoing therapy and the new medication, he was able to change his relationship with alcohol by controlling his alcohol consumption and abstaining completely. After successfully changing and improving his own relationship with alcohol, he knew he had to create a platform where people could easily access the same, important, life-saving resources and support, so that everyone could have the opportunity to effectively manage their relationships with alcohol.