Rae Wellness Origin Story
After a successful thirteen-year career working in Target’s corporate team, Angie Tebbie decided to branch out on her own and focus on something that was near and dear to her heart: wellness. Growing up in a holistic household with a mother as a nurse and a father who had interests in homeopathy, meditation and reiki, Tebbie saw firsthand the power & importance of taking care of your mind, body and soul. But as what happens to so many people, Tebbie began to neglect her personal wellbeing as she prioritized the responsibilities of balancing a full-time career and a family. By taking a step back and focusing on her own wellbeing, Tebbie realized that part of her solution to finding an affordable, accessible approach to wellness would also be shared by so many other women.
Tebbie worked to create all-natural formulas that were good for the body with science-backed ingredients that targeted women’s health issues from sexual wellness and hormonal balance to stress and sleep. Tebbie was shocked at the price tags and the lack of accessibility that other wellness brands on the market had, so she made sure that Rae’s supplements would sell for $14.99 and be accessible both online and in stores like Target. She also launched a blog called Shine Culture that partners with doctors to create educational content to help women shine from the inside and outside.